
How to Choose the Best Eyeshadow for Your Skin Undertone
Picture this: it’s a Friday night and you’re doing your makeup to go out. Your foundation? On loc...
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5 Reasons You Need a Face Makeup Primer
At RMS, we’re often asked why you need a face primer, and if it’s even necessary. We get it; what...
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10 Expert Tips for Healing and Preventing Dry Skin in the Winter
It’s winter, and no matter where you are, the temps are dropping. Chilly, harsh winds, close-to-n...
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Tati Westbrook’s Primer: What You Need to Know About the Tightenyl Formula She Loves
You know her. You follow her. You love her. Tati Westbrook is a makeup influencing icon, and for ...
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A Beginners Guide to Using Makeup Brushes: What You Need to Know
If you’re a fan of RMS, you know our founder, Rose-Marie Swift, is a fan of using her fingers to ...
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How to Pick the Perfect Red Lip
Just like a little black dress or the perfect pair of worn-in jeans, a red lipstick is a classic must in every single woman’s wardrobe. But picking the perfect red lipstick can be hard, especially when you don’t know what to look for or what color works best with your skintone.

How to Get Rid of Dry Chapped Lips in the Winter
Winter is here, and that means dry, chapped lips that will not go away. That’s why this year, we launched Lipnights, your new BFF when it comes to ditching the flake and ringing in the moisture.

The Best Holiday Bundles for Every Look
The holiday cheer is finally here, and at RMS, we couldn’t be more excited.

How to Get the Viral Espresso Makeup Trend
Move over, latte makeup. As we’ve seen on TikTok this holiday season, it’s alll about the espresso makeup—and we’re totally here for it.
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Get Lola Tung’s Romantic Fall Look in 4 Simple Steps
If there’s anything we’re seriously into, it’s a paired down romantic power look that makes you f...
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Innovation Spotlight: Meet Legendary Serum Lipstick
“What I love about this formula is not only is it so unique and special, the application is perfe...
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The Lip-Loving Ingredients That Put the Serum in Legendary Serum Lipstick
Inside every click of our new Legendary Serum Lipstick is an ultra-hydrating formulation that sat...
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There’s A New ReDimension In Town: Learn How Our New ReDimension Luminizer Compares to our Best-Selling Powder Blush
If you know anything about our founder and master makeup artist Rose-Marie Swift, you know she te...
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3 Ways To Instantly Boost Your Radiance with SuperNatural Radiance Serum, Master Radiance Base and Luminizer
It’s officially summer, and we’re all looking to put our best face forward with clean, naturally ...
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The Revolutionary Skincare Ingredient Behind SuperNatural Radiance Serum SPF 30
It took RMS Beauty founder and master makeup artist Rose-Marie Swift 14 years to develop a clean ...
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Lip Balm, Lip Gloss, or Lipstick? Find The Right Lip Look To Match Your Mood.
Everyone needs a lip wardrobe, depending on your mood. And we’ve made it easy to care for and dr...
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A Clean Sweep: Apply Your Blush Like A Pro
When it comes to blush application, master makeup artist Rose-Marie Swift keeps it simple. Her nu...
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Find Your Perfect Coverage: The Ultimate Guide to Choosing the Right Foundation
Are you struggling to find your perfect foundation? Well, if RMS Beauty founder, master makeup ...
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Let The Sun Shine In: An Interview with the Founders of Dôen
Our exclusive makeup set with DÔEN was born out of mutual admiration and a shared love of communi...
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Say Hello to Healthy Skin with RMS Beauty's Kind To Biome Certified Primer
RMS Beauty's ReEvolve Radiance Locking Primer is now officially certified as "Kind to Biome" by...
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Just One Day? We’re Celebrating International Women’s Day 365 Days A Year.
March 8th is always a meaningful day for all of us at RMS Beauty because it’s International Wom...
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Brow Pencil vs. Brow Pomade: How To Choose
Eyebrow trends are hard to follow. If you lived through the sparse brow trend of the ‘90s, you mi...
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Brow Pencil vs. Powder: The Ultimate Comparison
Your eyebrows help frame your face and give definition to your entire look, but using the wrong b...
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Gifts for Makeup Lovers: The 15 Best Gifts for the Makeup Lover In Your Life
You know the person: always the first to wear the trendiest color of the season. They probably al...
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Christmas Makeup Looks: The Coolest Holiday Looks To Try This Year
Who doesn’t love the holidays? As soon as we get the first sip of pumpkin spice, we’re already fa...
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How To Blend Contour Makeup: Tips and Tools
Contouring is a favorite go-to for professional makeup artists for sculpting cheekbones, fading a...
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How To Apply Cream Bronzer: 5 Unique Ideas
It’s winter, and skin usually behaves differently than it does in the summer. Drier, colder clima...
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Brontouring 101, RMS style
Brontouring—it’s contouring’s soft, sunkissed sister. When contouring, a dark, cool shade is used...
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Bronzer vs. Contour: How Should You Use Them?
At RMS Beauty, we love a good makeup tutorial, but we also understand that the first few times yo...
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What Is Contour Makeup?
To contour or not to contour: that might be your question, especially if you’ve seen enough makeu...
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Step by Step Guide on How To Apply Liquid Foundation
Foundation can go one of two ways: expertly applied or woefully wrong.
A tool that can help even...
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Powder vs. Liquid Foundation: Which One Is Better?
Cream, liquid, powder, and gel foundations are all ways you can apply makeup coverage to your ski...
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Liquid vs. Cream Foundation: Choosing the Best for Your Skin Type
Nothing is worse than applying your foundation in the morning only to have it slide off your skin...
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Cream vs. Powder Blush: Pros, Cons & More
Can’t decide whether cream blush or powder blush is best for you? That’s understandable. With so ...
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Rose-Marie’s Fall Routine
Can her signature look get any cooler?
Rose Marie Swift’s signature red lip isn’t going anywhere...
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Here’s The Tea on Our Vitamin E
Always from sunflowers. Never any GMOs.
Vitamin E is kind of a skincare superpower. It’s an ultr...
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