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Straight Up™ Volumizing Peptide Mascara

$ 26.00
  • What it is

    A clean and smudge-free mascara.
  • What it does

    Delivers 12 hours of full lift and volume while it nourishes lashes.
  • What makes it special

    Our powerful mix of living ingredients creates thick, full, long lashes, while pro peptides help strengthen, revitalize, redensify and nourish. With our exclusive tri-locking system, you get smudge-free, flake-free super long wear. Your smartest lash decision yet.
ingredients banner image

Face The Day With Confidence

Lift, lengthen, nourish and go—this all day formula is powered by peptides.

Active Clean Ingredients

ingredient 1

Candelilla Wax

Rich in vitamins and antioxidants that protect skin while helping to retain optimal moisture.

ingredient 2

Organic Shea Butter

Originating from the seeds of the African karite tree, unrefined organic shea butter is a rich moisturizing butter known for long lasting, ultimate hydration.

ingredient 3

White Tea Leaf Extract

From the Camellia Sinensis plant comes this detoxifying and potent antioxidant that helps protect against free radicals.

How To Apply

Tips & tricks to make application effortless

Customer Reviews

Based on 147 reviews
88%
(129)
5%
(8)
5%
(8)
1%
(1)
1%
(1)
N
Nancy Lacey
Age: 51-60
Skin Tone: Light
Skin Type: Combination
Eye Color: Blue
Hair Color: Blonde
Love this mascara!!

This mascara does it all! Length, definition and staying power. No clumps and no streaks. I just love it!!

W
Whitney
Age: 31-40
Skin Tone: Medium
Skin Type: Combination
Eye Color: Green
Hair Color: Brunette
Amazing mascara!

Love this natural mascara so much! A dream come true for a dancer who sweats. Thank you for creating this gem.

s
sheila lorince-tomaz
Age: 61-70
Skin Tone: Medium
Skin Type: Normal
Eye Color: Brown
Hair Color: Blonde
Mascara

Love this mascara and goes on so smooth and looks natural.

J
Jenn Aviles
Age: 31-40
Skin Tone: Light
Skin Type: Normal
Eye Color: Green
Hair Color: Brunette
The best!

This is the most high performing mascara I’ve ever used. It’s both lengthening and volumizing, yet does not flake or smudge. It’s wild.

F
Frances
Age: 31-40
Skin Tone: Light
Skin Type: Dry
Eye Color: Hazel
Hair Color: Brunette
Surprised!

I thought this mascara would be meh bc it was natural.

I love it.

It builds well and lengthens, so black and washes off easily.

It is my new favorite and will purchase this ONLY from now on. .

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