what it is
what it does
Defining: Creamy and rich, this unique formula separates and defines lashes naturally for an overall dramatic eye
How To ApplyApply to clean lashes daily. Remove easily with rms beauty raw coconut cream. Please note: For those with a hooded eyelid we suggest applying rms beauty mascara only with a shadow powder as the rms beauty cream eye polish can cause smudging.
IngredientsDefining: Water (Aqua), *Cera Alba (Beeswax), Stearic Acid, *Copernicia Cerifera (Carnauba) Wax, Castor Isostearate Beeswax Succinate, Glyceryl Stearate, Glycerin, Benzyl Alcohol, Dehydroacetic Acid, Xanthan Gum, Cellulose, Sodium Hydroxide, Hydrogenated Palm Glycerides, Tocopherol, Helianthus Annus (Sunflower) Seed Oil, Geraniol, Limonene, Parfum (Natural Fragrance). May Contain [+/-]: Iron Oxides (CI 77491, CI 77492, CI 77499)
Volumizing: Water (Aqua), *Cera Alba (Beeswax), Iron Oxides (CI 77499), Glycerin, *Copernicia Cerifera (Carnauba) Wax, Stearic Acid, *Triticum Vulgare (Wheat) Starch, Glyceryl Stearate, *Prunus Amygdalus Dulcis (Sweet Almond) Oil, *Butyrospermum Parkii (Shea Butter) Fruit, Tocopherol, Helianthus Annus (Sunflower) Seed Oil, Xanthan Gum, Potassium Hydroxide, Benzyl Alcohol, Dehydroacetic Acid, Limonene, Geranoil, Parfum (Natural Fragrance)
Volumizing formula contains gluten.
Please note: Parfum (Natural Fragrance) is a blend of essential oils. While this formula is eco-cert approved, RMS Beauty has opted to not seek certification. To learn more about our position on certifications please see our FAQ page.
I have tried a few other clean mascaras, like Ilia's; however, they all left residue in my eyes and on my contacts! Frustrated, I decided to try RMS Beauty's and love it. It's not as thick on the eyelashes, but it separates my lashes beautifully and adds buildable volume. Best part? It's unbelievably easy to remove at night, and I never end up pulling black goop out of the corners of my eyes! Definitely recommend.
I used to use a now discontinued mascara and I was trying to find something similar and natural, and this is it! The ingredients are super clean and beneficial too!
This is the safest and best mascara in the world. I used to have many eye infections because of my eye makeup, and this by far beats all the name brands I've ever used. Thank you Rose-Marie for creating such wonderful and safe products.
What I love most about it is that the colour is black, but not quite!It almost has a bluish nuance and it really opens up the eyes!
Couldn't be happier, especially after paying so many taxes from our local customs!Totally worth it :)
Does not clump and goes on beautifully. Makes my lashes look extra long. Highly recommend it !