mascara
Free Gift

$ 28.00 

  • volumizing mascara

    volumizing mascara

  • volumizing brush detail

    volumizing brush detail

  • defining mascara

    defining mascara

  • defining brush detail

    defining brush detail

Click on image or select option from drop down.

This shade is currently sold out

7ml/.23 fl oz

  • DESCRIPTION
  • HOW TO APPLY
  • INGREDIENTS
  • Two available formulas to add definition or volume to create beautiful, lush lashes.

    Created with rich mineral pigments and certified organic oils, butters and waxes this mascara will instantly add life to your lashes without flaking, smudging or clumping. Though this formula is not 100% organic we made sure that it uses natural ingredients that are least of the evils. 

    FORMULA:

    Volumizing: A combination of organic plant waxes and select raw minerals allow this emollient mascara to shape lashes and intensify fullness.

    Defining: Creamy and rich, this unique formula separates and defines lashes naturally for an overall dramatic eye.

  • Apply to clean lashes daily. Remove easily with rms beauty raw coconut cream.

    Please note: For those with a hooded eyelid we suggest applying rms beauty mascara only with a shadow powder as the rms beauty cream eye polish can cause smudging.

  • Defining: Water (Aqua), *Cera Alba (Beeswax), Stearic Acid, *Copernicia Cerifera (Carnauba) Wax, Castor Isostearate Beeswax Succinate, Glyceryl Stearate, Glycerin, Benzyl Alcohol, Dehydroacetic Acid, Xanthan Gum, Cellulose, Sodium Hydroxide, Hydrogenated Palm Glycerides, Tocopherol, Helianthus Annus (Sunflower) Seed Oil, Geraniol, Limonene, Parfum (Natural Fragrance). May Contain [+/-]: Iron Oxides (CI 77491, CI 77492, CI 77499)

    Volumizing: Water (Aqua), *Cera Alba (Beeswax), Iron Oxides (CI 77499), Glycerin, *Copernicia Cerifera (Carnauba) Wax, Stearic Acid, *Triticum Vulgare (Wheat) Starch, Glyceryl Stearate, *Prunus Amygdalus Dulcis (Sweet Almond) Oil, *Butyrospermum Parkii (Shea Butter) Fruit, Tocopherol, Helianthus Annus (Sunflower) Seed Oil, Xanthan Gum, Potassium Hydroxide, Benzyl Alcohol, Dehydroacetic Acid, Limonene, Geranoil, Parfum (Natural Fragrance)

    *CERTIFIED ORGANIC

    Volumizing formula contains gluten.

    Please note: Parfum (Natural Fragrance) is a blend of essential oils. While this formula is eco-cert approved, RMS Beauty has opted to not seek certification. To learn more about our position on certifications please see our FAQ page.

Customer Reviews

Based on 50 reviews
86%
(43)
8%
(4)
4%
(2)
2%
(1)
0%
(0)
C
C.G.
Age: 41-50
Skin Tone: Light
Skin Type: Combination
Eye Color: Green
Hair Color: Blonde
Great Coverage

I really love this mascara. It does exactly what I have been hoping a mascara would do for a long time - provide individual lash coverage with the brush. I do need to learn how to apply a second layer for added lash length, but overall it really defines each lash individually. It is also so natural looking. I really love the look. Thank you!

M
M.G.
Age: 21-30
Skin Tone: Light
Skin Type: Combination
Eye Color: Hazel
Hair Color: Brunette
Love ALMOST all of RMS products

...except this one. I’ve been using RMS cover up, eye shadows, and powders for a little over a year now and really really love those products. Was hoping I could add mascara to the list to have a full RMS beauty routine but was disappointed. It’s like you’re using a wide paint brush with gloopy acrylic paint. It went everywhere and did not separate my lashes at all. Hope they improve this product I would love to have an all RMS beauty routine!!

J
J.
Age: 31-40
Skin Tone: Medium
Skin Type: Oily
Eye Color: Blue
Hair Color: Blonde
Great mascara

First time buying and so far happy with my purchase. Easy to remove and doesn’t end up above my eyelids at the end of the day!

C
C.S.
Age: 31-40
Skin Tone: Medium
Skin Type: Combination
Eye Color: Blue
Hair Color: Brunette
Fave Mascara

I have been searching for an excellent natural mascara- and so happy to say I've found it! This mascara goes on so easily, very smooth, no clumps. The wand is the perfect size, I can easily coat every eyelash nicely. Love it!

X
X.
Age: 41-50
Skin Tone: Light
Skin Type: Dry
Eye Color: Blue
Hair Color: Gray
Very natural

The mascara goes on smooth, but it takes several layers to show much volume. It looks more like a natural eye lash. I prefer more because I only put mascara on my top lashes and my eyes are the feature I try to highlight. It doesn’t smear under your eye and it’s easy to remove.

Customer Reviews

Based on 50 reviews
86%
(43)
8%
(4)
4%
(2)
2%
(1)
0%
(0)
C
C.G.
Age: 41-50
Skin Tone: Light
Skin Type: Combination
Eye Color: Green
Hair Color: Blonde
Great Coverage

I really love this mascara. It does exactly what I have been hoping a mascara would do for a long time - provide individual lash coverage with the brush. I do need to learn how to apply a second layer for added lash length, but overall it really defines each lash individually. It is also so natural looking. I really love the look. Thank you!

M
M.G.
Age: 21-30
Skin Tone: Light
Skin Type: Combination
Eye Color: Hazel
Hair Color: Brunette
Love ALMOST all of RMS products

...except this one. I’ve been using RMS cover up, eye shadows, and powders for a little over a year now and really really love those products. Was hoping I could add mascara to the list to have a full RMS beauty routine but was disappointed. It’s like you’re using a wide paint brush with gloopy acrylic paint. It went everywhere and did not separate my lashes at all. Hope they improve this product I would love to have an all RMS beauty routine!!

J
J.
Age: 31-40
Skin Tone: Medium
Skin Type: Oily
Eye Color: Blue
Hair Color: Blonde
Great mascara

First time buying and so far happy with my purchase. Easy to remove and doesn’t end up above my eyelids at the end of the day!

C
C.S.
Age: 31-40
Skin Tone: Medium
Skin Type: Combination
Eye Color: Blue
Hair Color: Brunette
Fave Mascara

I have been searching for an excellent natural mascara- and so happy to say I've found it! This mascara goes on so easily, very smooth, no clumps. The wand is the perfect size, I can easily coat every eyelash nicely. Love it!

X
X.
Age: 41-50
Skin Tone: Light
Skin Type: Dry
Eye Color: Blue
Hair Color: Gray
Very natural

The mascara goes on smooth, but it takes several layers to show much volume. It looks more like a natural eye lash. I prefer more because I only put mascara on my top lashes and my eyes are the feature I try to highlight. It doesn’t smear under your eye and it’s easy to remove.

Customer Reviews

Based on 50 reviews
86%
(43)
8%
(4)
4%
(2)
2%
(1)
0%
(0)
C
C.G.
Age: 41-50
Skin Tone: Light
Skin Type: Combination
Eye Color: Green
Hair Color: Blonde
Great Coverage

I really love this mascara. It does exactly what I have been hoping a mascara would do for a long time - provide individual lash coverage with the brush. I do need to learn how to apply a second layer for added lash length, but overall it really defines each lash individually. It is also so natural looking. I really love the look. Thank you!

M
M.G.
Age: 21-30
Skin Tone: Light
Skin Type: Combination
Eye Color: Hazel
Hair Color: Brunette
Love ALMOST all of RMS products

...except this one. I’ve been using RMS cover up, eye shadows, and powders for a little over a year now and really really love those products. Was hoping I could add mascara to the list to have a full RMS beauty routine but was disappointed. It’s like you’re using a wide paint brush with gloopy acrylic paint. It went everywhere and did not separate my lashes at all. Hope they improve this product I would love to have an all RMS beauty routine!!

J
J.
Age: 31-40
Skin Tone: Medium
Skin Type: Oily
Eye Color: Blue
Hair Color: Blonde
Great mascara

First time buying and so far happy with my purchase. Easy to remove and doesn’t end up above my eyelids at the end of the day!

C
C.S.
Age: 31-40
Skin Tone: Medium
Skin Type: Combination
Eye Color: Blue
Hair Color: Brunette
Fave Mascara

I have been searching for an excellent natural mascara- and so happy to say I've found it! This mascara goes on so easily, very smooth, no clumps. The wand is the perfect size, I can easily coat every eyelash nicely. Love it!

X
X.
Age: 41-50
Skin Tone: Light
Skin Type: Dry
Eye Color: Blue
Hair Color: Gray
Very natural

The mascara goes on smooth, but it takes several layers to show much volume. It looks more like a natural eye lash. I prefer more because I only put mascara on my top lashes and my eyes are the feature I try to highlight. It doesn’t smear under your eye and it’s easy to remove.

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